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Bent Tail Brewing Company

In early 2018, Library was approached with the opportunity to work with a new local brewery to create a brand from the ground up. The brewery concept promised to be a fun, pet-friendly addition to the Kakaako region. We used the brewery owners’ pet dog Bender as key inspiration for the brand, using his likeness across the physical and digital touchpoints to create a consistent branded experience.

Brand Identity

Strategy

Experience

Brand Identity

Strategy

Experience